Alexandra Richards, daughter of Rolling Stones guitarist Keith is in Amsterdam for the Amsterdam Fashion Week 2010.
The 24 year old blonde is a model, artist, and DJ in New York City. She was invited by her Girlfriend Gulcen Olcay, owner of the funky clothing brand “SuperTrash” a true LA it- girl label for independent women with great sense for fashion and style.
SuperTrash was found in L.A., by socialite Ava Rily, a true Hollywood girl, but brought to big European success in cooperation with the Dutch fashion entrepreneur Olcay Gulsen. Today SuperTrash is a well known brand in the contemporary fashion areas all over the world.
Olcay Gulsen is a 28-year-old Dutch exotic beauty who certainly has everything going for her. She’s famed, young, smart, and an extraordinary entrepreneur. With an international jet-setting lifestyle she travels to the world’s best places, while staying on the pulse of her brand. Mingling with celebrities and the fashion elite, working hard and playing hard; all the while being the managing director behind the ever-growing successful empire that is SuperTrash.
Beginning of 2009, a new era has begun with Olcay Gulsen taking over the worldwide business. SuperTrash may be born in L.A. but it definitely has been raised in Amsterdam!
Alexandra was not the only guest of honor. Edgar Davids who Olcay reportedly has a relationship with also sat in the front row during the Amsterdam Fashion Week.