The popular video game Call of Duty: Black Ops recorded $360 million in sales in its first 24 hours on store shelves, Activision announced today.
The game sold 5.6 million copies in North America and the United Kingdom.
The launch broke Activision’s own record for first day sales, topping last year’s release of the game’s precursor, Call of Duty: Modern Warfare 2. That game sold $310 million in its first day.
Activision said “Call of Duty: Black Ops” had eclipsed Hollywood’s biggest blockbusters and its predecessor, “Call of Duty: Modern Warfare 2,” which raked in 310 million dollars on its first day a year ago.
“Call of Duty: Black Ops,” which was released on Tuesday, sold 5.6 million copies in North America and Britain alone on its first day compared to 4.7 million copies for last year’s “Call of Duty: Modern Warfare 2,” it said.
Not everyone is pleased that more than 5.6 million people have already played Black Ops. Cuba’s state-run media is furious the game’s opening mission tasks players with assassinating Fidel Castro in an operation set during the Bay of Pigs Invasion. In a slow-motion scene, a digitized version of the now 84-year-old former president of Cuba is shot in the face.