Mars Celebrates 50th Anniversary in the Netherlands

Mars Celebrates 50th Anniversary in the Netherlands

Fifty years ago, Mars established a chocolate factory in Veghel in Brabant. Today it is the company’s largest factory worldwide and there is still room for growth. Last Friday Mars celebrated its respectable anniversary in Veghel with its staff in the presence of the King’s Commissioner. Monday was the celebration for all their business partners and relations.

Excellent conditions for business development
Mars and the Netherlands have a strong bond, yet this was not the reason for opening a factory in Veghel in 1963. “Mars was already in England then,” said General Manager, Jack Tabbers, of Mars Nederland. “The company was looking for a springboard to better serve the European market. In Brabant there was space, there was the labour potential that Mars was looking for and the infrastructure was excellent. The conditions for business development in Veghel were fantastic and they still are. This is also partly due to the central position with respect to the world ports of Rotterdam and Antwerp, the cocoa port of Amsterdam and the proximity of international airports.”

Mars in Veghel employs 1,200 staff and is with more than 254,000 tons of finished product the largest factory of the family company. The well-known chocolate products of Mars are sold throughout numerous other European countries, as well as in the Netherlands. In addition, semi-finished products are also produced in Veghel for other European Mars factories. An important Mars Research & Development Centre and the International Sales Department for all tax-free sales outlets, such as airports and border shops, is also located at the site in Veghel.

Source: press release BOM Foreign Investments

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